
Brett Baker
Founder
30+ years of reefkeeping, including marine livestock wholesale, three national online reef retailers, two large aquarium maintenance companies, field experience with marine livestock collectors, and underwater maintenance of large public aquarium exhibits.
Brett has spent more than 30 years in the reef aquarium world. What started as a childhood hobby eventually took him through nearly every side of the industry, from marine livestock wholesalers in Los Angeles to building and operating three national online reef retailers and two large aquarium maintenance companies.
Along the way, reefkeeping has taken him well beyond the aquarium. He’s traveled to Hawaii to see where aquarium fish and coral were historically collected, scuba dived alongside collectors, and even gone underwater to maintain exhibits at large public aquariums.
These days, Brett believes the future of reefkeeping is aquaculture. The goal isn’t simply to keep incredible animals in glass boxes. It’s to become better stewards of them, support sustainable ways of growing and raising them, and take responsibility for the animals already in our care.





